Hey, Reader, it's Jerome -
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Harnessing Semantic Satiation in Music Production
I wanted to circle back to this intriguing intersection of psychology and music production. If you haven’t read about this one yet, I suggest starting here.
Semantic Satiation isn’t just a small phenomenon; it’s a goldmine for music production!
So, what's the big deal about semantic satiation in music?
It comes down to the power of repetition—not only for creating catchy hooks (though we love those) but for its ability to tap into the Mere Exposure Effect. This psychological principle suggests that our affection for a tune grows with repeated listens.
But here's where it gets really interesting: Combine semantic satiation with this effect, and suddenly, the words lose their initial meaning, blending into the fabric of the music itself. Could this be where emotion comes from in music?
Consider how a simple lyric, when repeated, transcends its literal meaning to become a rhythm, a vibe, something you hum absentmindedly.
Take "Gangnam Style" for example.
Beyond its catchy beat, its lyrics, repeated in a language not understood by all its listeners, emphasize rhythm over meaning, showcasing semantic satiation's power to elevate a melody into a global phenomenon.
Or wait - "Baby One More Time" by Britney Spears.
A classic case of misunderstanding turned mega-hit, thanks to Max Martin's interpretation of "hit me" as "call me."
This linguistic twist became a worldwide sensation.
Why? Because the lyrics became a rhythmic element sung over and over across the world without paying attention to its meaning.
On the same note, let's talk about Shepard Tones, one of my absolute favorite auditory illusions.
This clever trick, used masterfully by Hans Zimmer, creates the illusion of a never-ending ascent or descent in pitch. It perfectly embodies how semantic satiation, through repetition, can evoke a specific feeling—like an endlessly building tension.
This illusion tricks our ears into hearing something that doesn't actually exist, much like how repeated words or sounds in music can lose their literal meaning and evoke pure emotion. Zimmer loves to tap into this auditory experience that feels both infinite and deeply immersive, illustrating perfectly the impact that repetition and semantic satiation have in music.
Check out this effect in action in the endless staircase from "Super Mario 64" here.